Otara opened Embark’s 11 th standalone store in the city of Kurunegala on the 29 th of October. Designed with the aim of promoting a compassionate and socially-conscious consumer, the store carries an array of colorful and trendy clothing, footwear and other products for people and pooches alike. Keeping true to it’s vision of improving the lives of street dogs in Sri Lanka, Embark hopes to expand its network of stores in the future.

“Embark is a brand that caters to kind and compassionate citizens, who like fashion and choose to support a valuable cause with the purchase they make. We call these people “pashionable people”, passionate people who love fashion. Our brand is maturing into one that caters to the growing sustainable consumer that chooses to be a part of a social cause, where they can be directly involved with making a difference in the lives of street dogs – a cause close to the hearts of many compassionate Sri Lankans” said Otara.

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